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Client
Bethesda Cathedral
Industry
Religious Organisation
Services
Branding & Design
Forward in faith
A rebranding exercise to rediscover Bethesda Cathedral’s roots and to unite the church once again to fulfill the call of the house.
The logo design offers a contemporary reimagining
of the Church building, drawing inspiration from the word "Bethesda," signifying "house of mercy/grace."
It meticulously incorporates architectural details to authentically capture the essence of the house. Additionally, employing a 3-point perspective imparts a forward-looking stance that resonates with its vision.
Simple, clean, clear, uncluttered
A contemporary style that embodies the essence of the architectural design, balancing sophistication and timelessness to garner respect while remaining approachable.
The primary font
utilized across all our communication channels, it epitomizes cleanliness and functionality, serving as a complement to
the primary typeface. Exceptionally versatile,
it is suitable for all body text and paragraphs.
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